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Why we're a B Corp?

We know as a company we are not perfect, but as the founders, we felt a sense of responsibility and purpose to address and change how we operate, which is why in 2018, we set out to become a B Corp.

It took nine months of going through the business with a fine-tooth comb and making changes to every part of the business. We reviewed everything from energy suppliers, where our stones were mined, even extending to our loo roll! As a result, in 2019, we were awarded B Corp certification, an achievement of which we are very proud.

What is a B Corp?

B Corps are businesses that meet the highest standards of verified social and environmental performance, public transparency and legal accountability to balance people, planet and profit. Excitingly they are accelerating a global culture shift to redefine success in business and build a more inclusive and sustainable economy.

Our Certification in 2019 was just the beginning of our journey. To maintain our B Corp status as the first jewellery workshop in the UK, we must re-certify every three years. The B Corp assessment is continually updated and made more rigorous, to reflect the rising needs of people and the planet.

This year, 2023, we proudly recertified as a B Corp. Improving our score from 87.7 to 104.6. While we increased our score, we know there are still areas where we can do better. We are excited to actively measure and work to improve across all areas between now and our next recertification in 2026. 

Find out more

What Next...

So there's really no resting on our laurels and we continue to challenge ourselves and improve how we work. 

As a business, being a B Corp has changed how we view what we do and approach all our decisions. We have been examining our supply chains, working out our Net Zero strategy and making sure that we engage with our community. 

Measuring Impact

As part of our B Corp commitment and in our aim to be transparent we have written a sustainability report which maps out what we have been up to and what we are looking to achieve.

Learn more


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