We get some version of the same conversation most weeks. Someone comes in certain they want a halo, sits down, tries one on, and puts it back down again within about four seconds. Then they try a plain solitaire almost as an afterthought, and that's the one that doesn't come off their finger for the rest of the appointment.
Engagement ring style is one of those things that looks straightforward from the outside and turns out to be anything but. Everyone arrives with a Pinterest board and a rough idea, and most people leave with something quite different from what they walked in expecting. That's not a failure of research. It's just what happens when a ring goes from a photo on a screen to a physical object sitting on your actual hand, catching your actual light, for the rest of your actual life.
This guide runs through the styles we make and remake most often at our workshop in Exmouth Market, what each one is genuinely good and not so good at, and how to think about the decision rather than just the aesthetics. We'll be honest about the trade-offs, because a ring that photographs beautifully but catches on everything you own for the next thirty years isn't a good recommendation, however striking it looks in a square crop.
Why Style Matters More Than People Expect
An engagement ring gets worn daily, through washing up, typing, gardening, gym sessions and everything in between, for years or decades.
Style affects how a ring sits against your knuckle, whether it snags on jumpers, how it pairs with a wedding band you haven't chosen yet, and whether you'll still want to wear it in fifteen years when trends have moved on three or four times over. We've reset stones that were never secure enough for how someone actually lived, and remounted rings within a year because the original style suited an idea of a life rather than the one being lived. None of that is a design failure exactly. It's just a mismatch that only becomes obvious with wear.
Solitaire Rings
A solitaire is a single stone, held in a setting, with nothing else competing for attention. It's the style most people picture when they picture an engagement ring, and there's a reason it's stayed the standard for as long as it has.
What it's good at: A solitaire lets a well-cut stone do all the talking. There's nowhere for a mediocre stone to hide, which cuts both ways: choose a good one and the simplicity makes it look better, not smaller. It sits low and close to the finger, which means it catches on far less than most other styles, and it pairs with almost any wedding band you might choose later, including ones you haven't seen yet.
What it's less good at: Solitaires rely entirely on the stone. If sparkle and presence are the priority over subtlety, a lone stone with no supporting cast can feel restrained next to a halo or trilogy.
Our Nancy design is one of our most requested solitaire settings, it is a classic that most never get bored of.

Halo Rings
A halo surrounds the centre stone with a ring of smaller pavé stones, which does two things: it adds a meaningful amount of extra sparkle, and it makes the centre stone appear larger than its actual carat weight, since the eye reads the whole cluster as one shape.
What it's good at: More light, more presence, and a genuinely useful trick for someone who wants size on a more modest carat budget. A well-made halo can make a 0.7 carat centre stone look considerably closer to a carat.
What it's less good at: All those extra tiny stones mean more prongs, more settings, more places dust and soap can collect, and more surface area to catch on wool, hair and bedding. We clean far more halos in our workshop than solitaires, simply because of the sheer number of catch points involved. It's not a reason to avoid the style, but it is something we tell everyone before they commit, because “why does this need cleaning so often” is a question we'd rather answer at the appointment than three months in.
A hidden halo, where the smaller stones sit beneath the centre stone rather than fully around it, gives some of that added sparkle from certain angles while looking cleaner and more minimal from directly above. It's become one of our most requested variations for exactly that reason: people want the effect without quite so much visible detail.

Trilogy (Three-Stone) Rings
A trilogy sets a centre stone between two smaller side stones. The symbolism, past, present and future, is genuinely old and genuinely still resonates with the people who choose it; it's not a marketing invention.
What it's good at: Balanced visual weight across the finger without the fragility of an all-over halo. Trilogy rings tend to sit relatively securely, since the side stones are usually held in sturdier claw or bezel settings rather than fine pavé work, and they photograph well from almost any angle because there's no single dominant focal point to catch the light unevenly.
What it's less good at: Because there are three settings rather than one, a trilogy needs slightly more consideration when it comes to future resizing, since the side stones sit close to where the shank narrows. Any resize on a trilogy takes a touch more care from the goldsmith than a straightforward solitaire resize would.
Our Ottilie design, set with oval diamonds and refined talon claws, is a trilogy we return to often for people who want the symbolism without an overly traditional look.

Art Deco and Vintage-Inspired Rings
Art Deco rings borrow from 1920s and 1930s jewellery design: step-cut stones, strong geometric lines, and settings with far more intricate metalwork than a contemporary claw setting would typically involve.
What it's good at: Genuine character. These rings don't look like anything else on the market right now, largely because they're not chasing what's currently trending, they're referencing a design language that's roughly a century old and has already proven it lasts. Coloured stones, particularly sapphires and emeralds, sit especially well within the geometry of an Art Deco setting.
What it's less good at: The intricate metalwork that makes these rings distinctive also makes them slower and more specialist to produce or repair. If something needs resetting or resizing in ten years, you'll want a workshop that still understands step-cut proportions and period-accurate detailing, not one that's only ever worked with modern claw settings.
Our Evelyn design, built around a octagon blue sapphire, is the clearest example of this in our current collection: structured, geometric, and unmistakably not of this decade.

East-West Rings
Instead of the stone sitting vertically along the finger, an east-west setting turns it horizontally. It's a genuinely modern departure from how rings have traditionally been set, and it changes the whole visual logic of the ring.
What it's good at: It's distinctive without being impractical. East-west settings generally sit low and close to the hand, which in our experience makes them one of the more comfortable options for people who work with their hands or simply don't want to think about their ring during the day. Oval, emerald and marquise cuts all suit the horizontal orientation particularly well.
What it's less good at: Because it departs from convention, it's a style some people need to try on before they trust it. It's very hard to judge from a product photo alone; the effect only really makes sense once it's on your own hand, under your own light.

Toi et Moi Rings
Toi et moi, “you and me”, sets two stones side by side rather than one dominant centre stone. It's a genuinely old format, most famously associated with Napoleon's gift to Joséphine, and it's had a strong resurgence recently, largely because it allows two different stone shapes or even two different stone types to sit together in one design.
What it's good at: Personal meaning that's difficult to replicate any other way. Pairing a diamond with a coloured stone, or two contrasting cuts, gives a ring a genuinely individual read that a single-stone setting can't offer.
What it's less good at: Because the two stones sit at slightly different heights or angles depending on the design, some toi et moi settings need a touch more thought when it comes to wedding band pairing, since a straight band may not sit flush against both stones equally.
Our Josephine design pairs a pear and an emerald-cut diamond and is the piece we point to most often when someone's drawn to the format but unsure how it would actually look.

Coloured Gemstone Rings
Sapphires, emeralds and, increasingly, champagne and salt-and-pepper diamonds have all become genuine engagement ring choices rather than alternatives to “a proper diamond ring”, which is language we're glad to see fading.
What it's good at: A coloured stone reads as a deliberate, personal choice rather than a default. Sapphires in particular are a sound practical decision too. At nine on the Mohs scale, they're the second hardest natural gemstone after diamond, which means they wear daily without the scratching risk that softer stones carry.
What it's less good at: Colour and clarity vary considerably between individual stones in a way that's harder to standardise than diamond grading. We source our sapphires as natural and untreated, directly from trusted dealers in Sri Lanka, precisely because so much of the market relies on heat treatment to improve colour, and we think that's worth knowing before you choose one.

How to Actually Choose
Skip the trend cycle and ask yourself three practical questions instead.
How do you actually live day to day? If your hands are in and out of gloves, clay, dough or tools most days, a lower-set solitaire or east-west ring will simply survive better than a high halo. This isn't about compromising on what you love, it's about which of the styles you love will still look right in five years rather than needing a reset.
Do you want the ring to age quietly or make a statement now? Solitaires and low-profile east-west settings tend to feel timeless because they were never chasing a specific moment. Halos and Art Deco settings are more expressive, and expressive things do sometimes date, though a genuinely well-made Art Deco ring dates less than most because it was already referencing something a hundred years old to begin with.
What's your actual budget doing for you? A halo genuinely does make a smaller stone look larger, which is a legitimate reason to choose one, not a compromise. A solitaire puts the entire budget into one visible stone. Neither is the “better” choice; they're solving different problems.
The honest answer, most weeks, is that people don't know until they've tried three or four styles on the same finger, in the same light, on the same afternoon. We'd always rather you did that in the workshop than worked it out from a screen six months after the ring's been made.
Frequently Asked Questions
What is the most popular engagement ring style?
Solitaire rings remain the most requested style in our workshop, and have done for as long as we've been making them. Their appeal comes down to versatility: a solitaire pairs with almost any wedding band, suits almost any hand shape, and doesn't commit you to a particular aesthetic moment the way a more elaborate setting can. It's a genuinely safe choice, in the best sense of that phrase.
Which engagement ring style has the most sparkle?
Halo settings, by a clear margin. Surrounding a centre stone with smaller pavé diamonds adds a significant amount of additional light and can make a stone look noticeably larger than its actual carat weight suggests. The trade-off, which we think is worth knowing upfront, is that more stones and settings mean more surfaces for dust and everyday grime to collect, so halos need more frequent professional cleaning than a solitaire.
Do vintage and Art Deco styles still hold up as a modern choice?
Yes, and in some ways more than ever. Art Deco rings reference a design period that's roughly a century old, which means they were never chasing a current trend to begin with. Step-cut stones and geometric metalwork have a distinctiveness that contemporary claw settings don't attempt to replicate, so they tend to feel considered rather than dated, even decades after they're made.
Which style is most practical for someone who works with their hands?
Lower-profile settings, generally solitaires or east-west rings, sit closest to the finger and have the fewest raised edges to catch on gloves, tools or fabric. Halos and trilogies sit slightly higher and involve more prongs, so while they're not impractical, they do need a little more everyday care from anyone whose hands are constantly in use.
Can I combine elements from more than one style?
Yes, and this is genuinely one of our favourite bespoke conversations to have. A halo around an Art Deco-inspired step-cut stone, or a trilogy set with a coloured centre stone, are both things we build regularly. If you're drawn to two different styles rather than one, that's often the starting point for a bespoke design rather than a reason to compromise between them.
How long does it take to have a bespoke engagement ring made once I've decided on a style?
Once a design is finalised, bespoke commissions typically take five to six weeks in our workshop. That's after the design itself has been agreed, which usually takes one or two consultations depending on how settled you already are on the details. All initial consultations are complimentary, with no obligation to go ahead.
What if I'm still not sure which style is right for me?
That's the normal starting point, not an unusual one. Photographs and mood boards only tell you so much; a ring's real character only becomes clear once it's on your hand, catching your own light, next to your own skin tone. We'd always rather you tried on four styles you're unsure about than committed from a screen to the one you think you should like.
Try Rings On, In Person
However good the photography, a ring only really tells you the truth once it's on your hand. Our showroom and workshop sit side by side at 41 Exmouth Market in Clerkenwell, and you're welcome to drop in and try styles on with no appointment needed, or book a relaxed consultation if you'd rather have more time with one of our team.
Every ring is handcrafted on-site using recycled precious metals and responsibly sourced diamonds and gemstones, and if none of the styles above are quite right, that's usually where a bespoke conversation begins.
Our Signature House Styles
GENEVIEVEOur most popular engagement ring style, Genevieve, lends itself beautifully to round or oval-cut diamonds. With its feminine silhouette and slightly antique feel, the diamonds gently cover the finger, creating a timeless and flattering design. |
![]() |
|
|
JOSEPHINEThe Josephine is our interpretation of the iconic Toi et Moi engagement ring, set with complementary pear and emerald-cut diamonds. While combining different diamond shapes feels contemporary, this style was made famous by Napoleon’s gift of a Toi et Moi ring to Josephine - a romantic design with historic roots. |
OLIVIAA trilogy ring is a classic engagement ring style, and Olivia gives it a modern edge. Featuring oval diamonds and refined talon claws, this design balances tradition with contemporary elegance. Trilogy rings are often chosen to symbolise past, present and future. |
|
|
|
AVAAva is a clean, geometric design with a smooth rub-over setting. The angular shape of the princess-cut diamond is highlighted beautifully, while its many facets give the ring exceptional life and sparkle. A perfect choice for lovers of minimal design. |
PHOEBEWith subtle Art Deco influences, Phoebe is full of drama and brilliance. A radiant-cut diamond sits at the centre, flanked by pear-shaped side stones that add movement, light and impact. |
|
|
|
EVELYNThe Evelyn ring features a striking Asscher-cut diamond with a strong vintage feel. Inspired by Art Deco design, its clean lines and step-cut facets create depth and elegance, while the overall design remains distinctly modern. |





